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International Event |
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Instore Marketing at Excellence - Marcus Evans
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 Welcome to POPAI's
News Room. News and Information From Around
the Retail Marketing World |
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Point of Purchase Advertising International (POPAI) Stages Conference for Marketing at Retail Producers, June 3-4, 2009 in Chicago |
POPAI Producers at Retail Conference (PaRC) to Focus on Industry Trends Geared to Marketing at Retail Producers Including Creative, Operations and Reaching Consumers At Retail Through Effective Design and Messaging Early Bird Registration Discounts in Effect Through May 5, 2009 Alexandria, Virginia; April 17, 2009 - POPAI will stage the first-ever Producers at Retail Conference (PaRC) June 3-4 at the Hilton Suites Chicago Magnificent Mile, Chicago, IL.The event is designed for producers of at retail media to provide unique insights into improving everyday aspects of the business including manufacturing and production efficiencies and trends; at retail design trends and innovations; retailer insights into their expectations of producers; brand expectations of producers and the effects of ROI on creative design.
Speakers include expert practitioners from the world of Marketing at Retail producers, academia, brands, and retailers as well as a POPAI Exclusive: A first-ever keynote address from Dun and Bradstreet's AllBusiness blogger and consumer insights expert Mike Kraus.
For a full conference schedule, visit www.POPAI.com.
POPAI's PaRC also includes POPAI's Hall of Fame induction ceremony, taking place at the Art Institute of Chicago, celebrating the careers of Joe Fish, (Retired) Hankscraft, Inc.; Mike Lanaghan, Wm. M. Wrigley Jr. Company; Ted Parker, Harbor Industries, Inc. and Bruce Watson, (Retired) Rapid Displays West.
Who should attend?
Those involved in sales, marketing, creative/design, operations and production of Marketing at Retail programs.
Registration Fees for POPAI Producer members are $750 through May 5, 2009 and $1,000 after May 5. Special offer for each full price Producer registration, register a second attendee from your firm for just $250.
POPAI Brand and Retailer members may register for $250.
Not a POPAI Member? Contact Kevin Murphy, POPAI Vice President of Member Services at 703.373.8804 for special membership/conference combination packages. |
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